Textile and Garment Industry in Action to Protect Intellectual Property Rights

riginal, the brand is no soul, no strong productbrand strength to consolidate.
competitiveness. Textile and apparel industry to"Bosideng" sit tight in down coat industry leader in
drastically increase R & D investment, thetop spot at the same time, the men suits, women,
development of original technology, cultivatecasual wear and children's wear and sports product
independent brands, to the low end of the industrialextension.
chain link from the rapid increases can be achievedLi Ning Company revenue a year from 3.5% for the
from the "Made in China" to "create" thedesign and development, Li Ning to set up now is a
transformation.huge brand empire, while the previous Li Ning is doing
"Designer" budding.a small money maker.
October 1, 2006, Chinese fashion designer Xie FengAs exports of knitted apparel industry champion,
boarded the Paris Fashion Week, the stage forwhich made Qingdao International Strategy Group to
international fashion brands in China brought a "Giffen"seize the high frontier, to the core competitiveness
in the Session conference, this is the first timeof recycling innovation in recent years, they continue
designers Paris Fashion Week officially admitted.to speed up the combination of research science and
January 16, 2007, Chinese fashion designer broughttechnology innovation practice, established the China
into account cultural wave, "Li Lang", became the firstKnitting Industry The first state-level technology
Chinese into the Milan Fashion Week, Men's brand.center, in the fabric, style, brand new breakthrough in
February 3, 2007, Chinese fashion designer Yangthe design, create competitive products. In recent
Ziming with a "carbene" into the New York Fashionyears, namely, the Innovation Fund of eight million
Week, the world's top fashion event.yuan each year into more than a cumulative total of
February 25, 2007, "Giffen" appeared again in Paris630 new technologies, new product 7350.
Fashion Week, but the exception Garments Co., Ltd.In the design and development, the U.S. Masters?
Guangzhou Design Director Mark also brought theBonwe cultivated a team of world-class designers,
Paris fashion week "useless" fashion.and with France, Italy and Hong Kong's famous
With our designers with their design first test in thedesigners of long-term cooperation.
international apparel arena edge, "designer brands" areWe look forward to more Chinese original brand was
going to the people's perspective, China is increasinglyborn.
sophisticated designer brand groups.China refused to fake Exhibition.
"Consumer demand for personalized determine theStrengthen the Convention calls for protection of
emergence of designer brands." China Fashionintellectual property increasingly strong intellectual
Designers Association, Mr Wang believes thatproperty protection in China is accelerating the show.
"designer label" different from the normal own brand,Fair as a major international trade fairs, always
the most important feature is the designer of theattached importance to IPR protection. Canton Fair
brand culture and design enriched content. Designerset up a more complete and effective intellectual
brand "personality", "rare", "quality" characteristics, toproperty protection system, its practices and
determine their individual needs consumer groupsexperiences around the exhibition for the protection
have a special consumer groups, and general brand isof intellectual property provides a useful reference
targeted at mass consumers. Original high-end brandwork.
positioning, with the development of the times, the9 square meters of exhibition area, even put a 11,
consumption of Chinese society tend to change from"counterfeiting not" warning signs.
mass to personalized, designer brand came into being.Fair site in China, many exhibitors have attached
Textile and garment enterprises "independentgreat importance to IPR protection. Of China
innovation" brand new phase.previous delivery was sometimes associated with
Part of both the strength and popularity of largeintellectual property infringement complaints, but after
enterprises, in addition to the original brand, not justreceiving an infringement of it really is not much,
to meet new product, but also started a "new brand"because a growing number of exhibitors paying
of development, would not only enrich the level ofattention to protect their patents, while respecting
enterprise products, categories, and also to the corethe intellectual property of others .